Brand Stories – Russell

Russell Athletic is a well-known American sportswear and athletic apparel brand that has been around for over 100 years. Founded in 1902 by Benjamin Russell in Alexander City, Alabama, the company has a long history of producing high-quality athletic apparel and has become a trusted name in the industry.

One of the things that sets Russell Athletic apart is their commitment to innovation. They were one of the first companies to introduce moisture-wicking fabric, which helps to keep athletes cool and dry during intense physical activity. They have also developed other innovative fabric technologies, such as their PowerBlend and DryTech fabrics, which are designed to provide optimal comfort and performance.

In addition to their focus on technology, Russell Athletic is also known for their commitment to sustainability. They have implemented a number of initiatives to reduce their environmental impact, including using recycled materials in their products and implementing energy-efficient manufacturing processes.

Over the years, Russell Athletic has become a popular choice for athletes and teams at all levels, from youth leagues to professional sports. They have sponsored various sports teams and events, and their products are regularly worn by athletes in a variety of sports, including football, basketball, and baseball.

One of the things that has contributed to the success of Russell Athletic is their focus on durability and quality. They use high-quality materials and construction techniques to ensure that their products can withstand the rigors of athletic competition. This has made them a popular choice for athletes who want products that will last, even with regular use.

In addition to their athletic apparel, Russell Athletic also produces a wide range of casual wear, including t-shirts, sweatshirts, and hoodies. These products are popular with people of all ages and are often worn as everyday clothing, rather than just for athletic purposes.

Russell Athletic remains a popular and trusted brand in the athletic apparel industry. Their commitment to innovation, sustainability, and quality has helped them to maintain their position as a leader in the field, and they continue to produce high-quality products that are worn by athletes and casual wear enthusiasts alike.

To discuss your printed and embroidered Russell branded clothing please contact Merch Network on 01254 367165 or visit our website at to see the full range of Russell clothing and workwear

T-Shirts, Hoodies & Sweatshirts

https://merch.network/brand/russell-europe/

Oxford Shirts & Jumpers

https://merch.network/brand/russell-collection/